Welcome to Nice Floors! You know us at River City Flooring for our excellent service, great prices, great location, and overall reputation. Now, we are bringing that and more with our new-to-you brand. Nice Floors!
We have been selling brand name floors at amazing prices across the country for 12 years under the name NiceFloors at NiceFloors.com. We are now merging the two brands to better serve our local community under one easy name. Nice Floors.
We are located just a few hours from the Appalachian-Blue Ridge forests which contain over 150 different species of trees, and supplies most of North America’s hardwoods. Many of the world’s largest hardwood flooring manufacturers are located in this region which gives us access to hundreds of styles and brands. We often visit the different manufacturers to personally view the quality and the sustainability of their operations.
We work with a network of LTL freight carriers to bring you the best floor for your home at the best price and the best service.
We want to thank you for the opportunity to work with you and to help make your home project a success. Be sure to get your custom price quote by calling 1-888-633-6506 or filling out the quote form on any product page.
We are NICE to work with at NICE FLOORS! Read our customer reviews to find out why you should buy your floors from NiceFloors.com.
President
Chris has been in the flooring industry for 40 years. He started out as a sales representative for a Louisville based carpet distributor. Within two years he became an independent sales agent representing several manufacturers from Dalton, Ga. In 1997, he started an installation service and hardwood finishing company and eventual retail business owner of River City Flooring, in Louisville, KY. He now owns and operates River City Flooring locally in Louisville and started Nice Floors in 2013 with a vision of bringing first quality floors to the masses, shipping floors all over the country. His vision continues to put Nice Floors ahead of others when it comes to quality service, products, and price.
Chief Operation Officer
Ashley began working with Chris in 2009 on a non-flooring passion project of his. He came to her in 2012 with an idea to launch a website to ship floors all over the country. She got on board with helping Chris develop a website to enable customers all over the country to get great value and great service when purchasing floors and has never looked back. She loves helping customers shop for the right floor for their home and “getting scrappy” to help customers find any savings she can to get them the Nice Floors they’ve always wanted, within their budget.
Purchasing & Human Resources
Cindy has worked in the administrative division of the flooring industry for over 30 years and has been working for River City for 11 years in the purchasing department.
Customer Service Supervisor
Jessica joined the Nice Floors team in 2020, with several years of retail flooring customer service and wholesale flooring sales experience. She grew up in Louisville, Kentucky and received a Bachelor’s Degree from Western Kentucky University in 2005. Jessica takes great pride in helping her customers find the best floor for their families at the best possible price, and is very creative when it comes to finding solutions to any problems thrown her way. In her spare time, when she isn’t thinking about flooring, she enjoys reading, spending time outdoors, and listening to endless hours of her favorite band, Lord Huron.
Accounts Payable
Dana has worked here for 5 years. She and her husband enjoy all things UofL. She has 2 grown children and a grandson that she loves spending time with. Tennis, beach or ballgames are some of her favorite things to do.
Sales
Been in the flooring business for 21 years. Born and raised in Louisville and have never lived elsewhere. I am single and all my children have 4 legs. Enjoy spending time with the fur babies, working in my landscaping, spending time with family and friends, and getting out of town whenever possible.
Sales
Over 35 years in the flooring industry including wholesale, retail, commercial, builder, and multi-family. He and his wife lived in five different states before returning back to Louisville with their grown son. Graduate of Trinity High School and Western Ky University. Outside interests include golf, watching sports, barbecuing, and spending time with family and friends.
Sales
Born and raised in Louisville, KY. Graduate of Trinity High School (2015) and the University of Kentucky (2019). Married to wife McKenzie for almost a year and are expecting our first child in late June. Avid football fan, mainly NFL, and a die hard New England Patriots fan. Enjoy going to ball games and spending time with friends and family.
Wholesale Flooring Sales NiceFloors.com
Sam is a Louisville native. He is a Trinity High School alumn and a graduate of the University of Louisville. He has an extensive history in the flooring industry, and a passion for making people’s flooring dreams come true. As the Territory Sales Manager for NiceFloors.com, he will be broadening our internet wholesale reach to remodelers, renovation companies, and independent installers.
Warehouse Manager
Steve has been in the warehouse and receiving for over 20 years. He has been a warehouse and receiving manager in the flooring industry now for 5 years. He is married to wife Sherry and they have one child. He enjoys being a bi-vocational minister, spending time with family and antique cars.